COOKIES, INTERNET-BASED ADVERTISING AND OTHER TOOLS
We use persistent identifiers to authenticate you to the Services to analyze how the Services are used, to link information about how you use the Services with your account, to analyze the effectiveness of our messaging and to help to tailor our products and the Services. We may also use persistent identifiers to identify you across other media or through your use of our other products or the Services to help to tailor our offerings and to provide enhanced personalization and communications.
You can refuse to accept these cookies by following your browser’s instructions; however, if you do not accept them, you may experience some inconvenience in your use of the Site. In addition, you may not receive advertising or other offers from us that are relevant to your interests and needs. To learn more about cookies, please visit http://www.allaboutcookies.org.
Using pixel tags, web beacons, clear GIFs, or other similar technologies. These may be used in connection with some web pages and HTML-formatted e-mail messages to, among other things, track the actions of users and e-mail recipients, measure the success of our marketing campaigns, and compile statistics about usage and response rates.
We use Hotjar in order to better understand our users’ experience (such as how much time they spend on pages and which links they click). This enables us to improve our service based on user feedback. Hotjar collects data on users’ behavior and devices (for example, a device's IP address (in a de-identified form), unique device identifiers, browser information, country location, and language used to display our website). Hotjar stores this information on our behalf in a deidentified user profile. You can read more about Hotjar’s privacy practices at: https://www.hotjar.com/privacy. If you wish to opt-out please go to: https://www.hotjar.com/policies/do-not-track/.
We also use mobile analytics services, such as AppFlyer Inc's mobile attribution and analytics platform, to understand use of the Services. This allows us to understand, assess and adjust our marketing campaigns and their performance. For example, this helps us to understand which campaigns lead people to download the Services. You can learn about AppsFlyer's data processing at: https://www.appsflyer.com/privacy-policy/. If you wish to opt-out please go to: https://www.appsflyer.com/optout.
Retargeting of Advertisements and Opting Out. We try to deliver relevant advertisements by using a common form of online advertising known as “retargeting”. Retargeting provides advertisements on a website based on a user’s activities on a different, unrelated site. To enable this, LifeScan or its advertising service providers may use a device ID, cookie, pixel, web beacon or similar technology placed by LifeScan or its third-party service provider when you visit our Services. The placing of these cookies or other technologies on your device may enable you to be identified across multiple websites.
You can opt-out of having your online activity collected for advertising purposes and receiving behaviorally targeted advertisements by using the links below depending on your region:
Please note that the choices you make are specific to the browser and device on which you implement such controls.
Mobile advertising identifier controls. Apple and Android mobile devices generate an advertising identifier that can be accessed by apps and used by advertisers in a way similar to how cookies are used on websites. Apple and Android operating systems provide options to limit tracking.
Do Not Track. Some browsers have a Do Not Track (“DNT”) feature that allow a user to indicate a preference not to have their online activities tracked. If you limit a website’s ability to set cookies, your user experience may be affected. The DNT function is not available when you are accessing the Services through a mobile application rather than through the relevant website.